How Digital Passes work (pre-arrival sales)
Sell an unlimited-photo pass before the guest arrives. Basic, Unlimited, and VIP tiers drive pre-paid revenue and warm up face recognition enrollment.
What is a Digital Pass
A Digital Pass is a pre-paid photo package sold before the guest reaches your venue. Because it's pre-paid, conversion is roughly 3x higher than asking at checkout.
The three tiers
- Basic (€50) — up to 10 digital photos during the stay, delivered the day before checkout. - Unlimited (€100) — every photo captured, all formats. Most popular with families on 5+ night stays. - VIP (€150) — unlimited plus priority photographer plus one dedicated 20-minute sunset session.
Where the pass is sold
- **Booking-confirmation email** — injected into the hotel's post-booking sequence.
- **Pre-arrival WhatsApp** — a friendly upsell 48 hours before check-in.
- **Lobby QR** — guest scans, picks a tier, pays via Stripe in under a minute.
- **Welcome archway** — family photo at arrival, QR card handed over with the print.
What happens after purchase
- The guest is auto-enrolled in face recognition for the duration of the stay. - A TokenCard record is created with the pass type and expiry. - Photographers working the property see the guest's pass status in the kiosk app.
FAQ
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