Digital Photo Pass
A Digital Photo Pass is a pre-paid product that gives a guest all of their photos digitally for one flat price, instead of paying per image. Venues sell it up front to lift attach rates and lock in predictable, per-visit revenue.
How a Digital Photo Pass works
Instead of buying photos one at a time after the experience, a guest buys a pass once, usually at arrival or check-in. Every photo taken of them during the visit is then unlocked and delivered digitally, with no per-image checkout. The guest can browse, favourite and download their full set, and the single flat price removes the friction of deciding which individual shots are worth paying for.
Why venues sell it
A flat-rate pass changes the buying decision from "which photos?" to a simple yes at the start of the visit, which tends to raise attach rate and order value. Because passes are sold up front, revenue becomes more predictable per guest rather than dependent on after-the-fact browsing. It also pairs naturally with guest identification, so a pass holder's photos can be matched and delivered automatically as they are captured.
Digital Pass in Fotiqo
Fotiqo ships a Digital Pass product with Basic, Unlimited and VIP tiers, so a venue can structure pricing around how much each pass covers. Pass holders are matched to their photos through enrolled-guest, consent-based face-match or QR wristband, NFC tag and room number, then delivered to their phone in real time, including ride and speed-camera capture. Venues run Fotiqo on commission rather than a per-photo subscription.
Frequently asked questions
- What is the difference between a Digital Photo Pass and buying photos individually?
- Buying individually means the guest pays per photo after browsing the gallery. A Digital Photo Pass is one up-front flat price that unlocks every photo of that guest digitally. The pass removes per-image decisions, which typically lifts how many guests buy and the average order value.
- Do guests need their face scanned to use a Digital Pass?
- No. Face-match is optional and consent-based, using only enrolled guests with the vector deleted right after matching. A pass can instead be tied to a QR wristband, NFC tag, or room number, so non-consenting guests are never scanned to receive their photos.
- What pass tiers does Fotiqo offer?
- Fotiqo's Digital Pass comes in Basic, Unlimited and VIP tiers. Venues set what each tier covers and its price, then sell passes at arrival, reception or pre-arrival. Pass photos are delivered automatically to the guest's phone via WhatsApp or email as they are captured.